If you’re looking for a new conservatory, there are several factors to take in to consideration, including:
- The price of the conservatory
- Your confidence in the conservatory company
- The quality of the product
- The conservatory company’s brochure and professional presentation
- The speed of manufacture and delivery
- Other customer’s reviews of the conservatory company
- DIY conservatories (self build conservatory options)
Of course, not all of the above will appeal to everyone and there is probably other criteria not listed above which will be important to others.
Take a look at the infographic below:
Infographic by Conservatory Land
The information above has been derived from real customer analysis carried out by ConservatoryLand, a leading DIY conservatory company which manufactures and supplies DIY conservatories to the UK retail market. The company boasts a very high customer satisfaction rate and has received a lot of positive reviews from their customers.
Strangely enough, the company’s analysis shows that the majority of their customers chose to buy from them because of the price, even though the company is not the cheapest supplier. So why is this?
The most probably reason is quality of product and consumer confidence. So while the results of their customer satisfaction survey suggest that their customers chose their conservatories on price, this doesn’t necessarily mean that they went for the cheapest conservatories but instead, chose what they thought was the best value for money when taking all things in to consideration.
It is a common misconception that consumers buy on price and always look for the cheapest options, otherwise Mercedes and Porsche would be out of business wouldn’t they?
The fact is that the consumer is very wary of buying from an unknown supplier and ultimately wants to be satisfied with the products and service they receive. Whilst price is important, the quality of the product and the after-care the consumer receives is more important. It is best to spend £5000 and get a good quality conservatory that waste £4000 on a conservatory which looks shabby and doesn’t stand the test of time. I think most would agree with this.
There are many good conservatory suppliers and many bad ones too. Some sell their conservatories on price alone whilst others sell on quality, service and value for money. Always remember that conservatory is a major purchase and forms part of your home and you will be living in it every day for many years to come, therefore quality and value for money is paramount.
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